This martial arts school in the Upper Valley teaches traditional Chinese gong fu, specializing in Taijiquan and Baguazhang. Working with the owner, George, Lara created a logo that is full of symbolism. The yin-yang represents Taijiquan; the 8 trigrams represents Bauazhang; the flaming pearl is a Chinese symbol for widsom, power, immortality and numious energey; and the rectangle with characters represents a traditional Chinese placard over doorways. The translation of the Chinese characters is Upper Vally Martial Arts. George says, “I will be proud to use it to represent my school.”

Originally Ward Amidon Jewelers, the redesign of this logo involved shortening the name and giving it a new look. I carefully chose a bold, elegant typeface to create the new look. I then added a cleaner version of the diamond symbol that was in the previous logo. This versatile logo has been used on jewelry packaging, signage, and a variety of other marketing materials.  

This client had clear goals for the logo he wanted for his start-up accounting firm. He wanted something clean and classy with an element of nature. The use of the warm brown and forest green give the logo a sense of earthy goodness, while the classic typeface and design provide the look of a professional, trustworthy company.

The logo for this money coaching business needed to reflect the client’s aesthetic and also appeal to the target clientele. The logo works well on her website and helps to define her brand.

Mill Gardens Farm Stand is a family owned-and-operated garden center in Orford, New Hampshire. The logo gives a distinctive look to the brand, and it looks great on a variety of applications.

Friends of Mascoma is a non-profit foundation whose mission is to “strive to raise and appropriate funds to foster educational advancements within the Mascoma Valley Regional School District.”

This logo, which was the winning entry for their logo contest, appears on various applications including signage, a food distribution van, stationery, and on promotional materials such as T-shirts.

New England Crane School was a start-up in 2011 when I worked with them to create their logo, establishing branding for their website, brochure, and other marketing materials. 

This logo was designed for the Hanover, New Hampshire Hockey Association youth hockey teams. The logo is reproduced on their uniforms as well as sports memorabilia such as duffle bags, sweatshirts, T-shirts and hats.

The client wanted to highlight some architectural details of the historic Windsor Mansion Inn for its logo, which can be seen on signage and on the website.

This client needed a rebranding and redesign of their logo and website. The company designs and builds many custom projects including treehouses and decks. They wanted the logo to reflect their mantra of bringing the outdoors in to their design projects, and also to show that they are a family owned company. 

Canaan Assembly of God is a church in Canaan, New Hampshire that was established in 1916. The logo is a simplified rendering of the church building, created by using one continuous line.

Designed a logo for a Lebanon, New Hampshire law firm specializing in estate law. 

I also designed the Donahue Law Offices website.

I used interesting architectural features from the exterior of this assisted living facility to design their logo. 

I created an organic logo shape based on the cacao bean for the Hanover Chocolate Shop. The shop is no longer open but this has always been one of my favorite logos.

 This logo for the Skating Club at Dartmouth is no longer their main logo, but it was utilized for several years and it’s another one of my favorites.